
Hey there. We’ve got a special issue today: the Fast Forward Fashion Report.
We conceived of it at the very beginning of this project and have been working on the report for the past seven months, inviting people across our network — the former team at Fashion Revolution, a researcher from the Clean Creatives pledge, climate justice organisers and more folks working for change — to write a brief response to a speculative future prompt.
Sociologist and Princeton professor Dr Ruha Benjamin’s words were our reference point for this report: “We can't only critique the world as it is. We have to build the world as it should be to make justice irresistible.”
And with that mantra, we asked 19 people to imagine one concrete change by 2050: possible futures that could grow from seeds that exist today.
It’s fitting (if rather bittersweet) that this should be our final anxiety.eco post before this publication goes on an indefinite hiatus.
Read the full report below.
A huge thanks — and farewell — to our Founding Members and free readers alike! Thank you also to those who’ve donated to the tip jar, which is hugely helpful towards our closing costs.
Amy and JD
P.S., We’re keeping anxiety.eco live and removing all paywalls so you can continue to access our archive.
Fashion doesn’t need another innovations report: the solutions already exist
Fashion's sustainable future isn't waiting to be invented, it already exists in fragments. Our grandparents knew slower fashion. Indigenous communities practise regenerative textile traditions. Workers have solutions. The technology to decarbonise exists today.
The seeds of change are indeed here.
If the remedies to some of fashion’s most “unsolvable” problems also exist already, why don’t we know more about them, and why aren’t they being implemented? Well, many of the industry’s biggest brands, media, and billionaires would prefer to maintain the status quo. To keep extracting in order to increase profit and power. And as funding becomes increasingly challenging (as we covered in our closing announcement) and Shein buys Everlane (a brand founded on so-called principles of sustainability), it’s easy to feel like the small sustainability gains made in the decade prior are giving way to a new era of carelessness.
Not so, according to the 19 people we asked to imagine 2050 with us — whose visions shared a few clear themes.
Governments and policymakers hold fashion accountable
One of the most oft-repeated sentiments? Fashion cannot be trusted to voluntarily create the level of systemic change needed for workers, animals, and the environment impacted by the industry’s problems. Regulation is no longer a “nice to have”, it is a vital avenue for holding brands accountable.
Take France’s ban on ultra fast fashion advertising, New York’s Fashion Workers Act, and the EU’s Ecodesign for Sustainable Products Regulation (ESPR). Three pieces of regulation that will help to curtail some of the cultural, labour, and environmental harms caused by fashion’s race to the bottom. Elsewhere, Poland, one of the world’s largest fur producers, just signed into law a fur farming ban. These are examples of how law can help improve an industry that is running wild with exploitation, greenwashing, and overproduction.
Fashion cannot be trusted to voluntarily create the level of systemic change needed for workers, animals, and the environment impacted by the industry’s problems.
The hurdle, here, is ensuring that lobbyists and Big Fashion don’t water such regulation down as it is tabled. A case in point is the Global Plastics Treaty, a proposed legally-binding piece of legislation to curb plastics pollution. Negotiations on it stalled in 2025 as petro-states pushed for the draft to be so watered down that it would’ve been ineffective. And the EU’s proposed Green Claims Directive was in a constant state of negotiation and adjustment for years, with the proposed changes upon changes causing havoc for businesses trying to plan their response to the legislation.
Localisation, nature and craft are at the centre of fashion’s post-growth era
Earlier this year, Dr Safia Minney, founder of People Tree, Indilisi, and Fashion Declares, told JD that, “For me, it's always been clear that craft is the way to slow down fashion [...] I consider small-scale organic cotton farming a craft, too.” Minney, who is a contributor to this report, isn’t alone in this: Slowing down and embracing age-old techniques and knowledge, many contributors say, is crucial to securing a fashion future that is within planetary boundaries. They used words like “regenerative” and “human” in their descriptions of a slower future, and pointed to smaller webs of skilled people contributing to localised fashion systems.
Layla Sargent, founder of clothing repair service The Seam, cites “local acts of looking after what we own” as a signal that people are shifting toward a slower, more circular approach to fashion. This, of course, was the norm before offshored production and the continually accelerating fast fashion business model transformed the industry.
Workers lead accountability initiatives
Such transformations have also led to outrageous worker exploitation. But in this imagined future, the people sewing our clothes are also the ones shaping what accountability looks like. For Mikaela Loach, author of It's Not That Radical and Climate Is Just The Start; and co-director of the AWETHU School of Organising, greater collective bargaining power for workers could also yield opportunities for those in the supply chain to own a share of the profits and companies. Loach, whose work centres around political education for communities and providing the tools for grassroots organising, describes seeing an increase in people questioning brands on whether their workers can freely unionise.
In this imagined future, the people sewing our clothes are also the ones shaping what accountability looks like.
And Ciara Barry, former head of policy and campaigns at Fashion Revolution, cites worker- and union-led monitoring of heat stress in factories as an example of how worker-led structures could become the norm for enforcing labour and environmental standards.
Collaboration isn’t optional
One final, very important conclusion from this report and our months of working on anxiety.eco: no one can do this on their own. We founded this publication to help people feel less alone in the chaos of the fashion landscape, and you, readers, echoed that sentiment back to us.
We heard from you with thought provoking stories and questions. We bounced ideas off each other until they got better and stronger. We listened as Emma Håkansson described the decades of campaigning from a wide variety of people that led to brands and publications banning fur. We watched as Action Speaks Louder and Serious People collaborated with producers in Pakistan to show just how easy it could be for brands to manufacture lower impact garments.
We know that sustained pressure from all corners of the industry and consumers does, in fact, succeed in effecting change. And that’s it. That’s the message: keep at it. We may not be publishing here, but we certainly aren’t giving up hope. The antidote is indeed collective.
19 possible futures for fashion in 2050
These perspectives aren’t comprehensive of every point of view. Rather, they’re a starting point — an invitation for you to join us in imagining, as Dr Ruha Benjamin puts it, “the world as it should be to make justice irresistible.”
1. ‘There is no post-consumer waste!’
Anna Foster — founder and creative director of E.L.V. Denim
The change in 2050
There is no post-consumer waste! All brands embrace circular design and have an upcycled category, and are all self-sustaining; reworking all their excess inventory, faulty garments and customers returns rather than passing them to third parties to recycle. This was a regulatory change enforced in 2030 when the industry (finally!) realised that recycling was not the promised solution, but had built up its own problem: millions of tonnes of unused and unwanted recycled material. There is no greenwashing as regulations enforce unsubstantiated claims!
The seeds today
The realisation that E.L.V. DENIM's processes to scale upcycling and reworking what already exists are the only way to solve the fashion crisis.
2. ‘CEOs are not allowed to earn more than 10 times the lowest paid worker in their supply chain’
The change in 2050
All workers in the fashion industry all over the world are in strong unions and their right to unionise is protected — from the farmers of the raw materials that make fabrics, to the workers who dye fabrics, to the garment workers who sew our clothes together. This collective bargaining power has also meant that all workers involved in the supply chain that makes our clothes also now own a share of the profits and companies, and CEOs or those in leadership of the company are not allowed to earn more than 10 times the lowest paid worker in their supply chain.
The seeds today
Grassroots groups of garment workers organising for unionisation to be a standard in the fashion industry — inspired by worker organising of the past and present all over the world. This paired with people starting to ask fashion brands "are your workers able to unionise?" as a common question, and more and more people boycotting companies who respond to this question with anything other than a clear "yes".
3. ‘Secondhand retailers have quality clothing to redistribute, so there's less waste’
Janet Chemitei — slow fashion educator
The change in 2050
Secondhand retailers have quality clothing to redistribute, so there's less waste from this current system of overproduction and overconsumption.
The seeds today
Extended Producer Responsibility (EPR) policies (EU policy, plus a globally accountable EPR goal under the Stop Waste Colonialism campaign by The Or Foundation) that's prioritising global fashion to pay for the end-of-life of clothes as well as clearly distinguishing secondhand clothes meant for reuse, and actual textile waste.
4. ‘Fibres and materials are no longer spoken of as interchangeable raw inputs but as living systems, partners in our shared future’
The change in 2050
In 2050, the language of fashion has changed. Fibres and materials are no longer spoken of as interchangeable raw inputs but as living systems, partners in our shared future. All are recognised as part of a larger ecological and cultural web, their stories traced through landscapes and time in a lineage of belonging.
The seeds today
Fashion is learning to work with nature as a collaborator rather than a backdrop. By listening to the people and places who hold ecological knowledge and reconnecting design to living systems, we are beginning to create in ways that allow all life to flourish.
5. ‘It's now crystal clear that making billions of units of cheap clothing from oil was destructive, criminal, madness’
Sophie Benson — freelance journalist, contributing editor to Vogue Business
The change in 2050
The finance execs aren't the gatekeepers anymore. Climate justice has the final word via a broad, representative, and fairly governed sustainability board. The power — and values — flip means it's now crystal clear that making billions of units of cheap clothing from oil because it was the “economically prudent” option was destructive, criminal, madness.
The seeds today
The work of community leaders around the world who exemplify what long-term decision-making looks like, projects like the Centre for Sustainable Fashion's 'Governance for Tomorrow' that seek to challenge existing structures, and the pockets of anti-capitalist fashion activism.
6. ‘Worker- and union-led structures would continuously enforce international labour and environmental standards’
Ciara Barry — former head of policy and campaigns at Fashion Revolution
The change in 2050
By 2050 — if due diligence is rooted in worker power — workers could be organised across the whole fashion supply chain, from farms and spinning mills to garment factories and homeworkers, ensuring fashion provides dignified work at every stage of production. Worker- and union-led structures would continuously enforce international labour and environmental standards — not as one-off audits but through everyday systems of monitoring, negotiation and remedy.
The seeds today
We grow worker power by funding workers, not compliance systems. Worker-led approaches surface harm and enable remedy far more effectively — yet brands still spend around £80 on top-down ESG compliance for every £1 reaching workers (Swedewatch). In Fashion Revolution’s What Fuels Fashion? 2025 report, the Clean Heat for Cool Work framework proposed how worker- and union-led monitoring of heat stress could operate as real due diligence — with workers generating data, raising risks early, shaping protections and informing binding agreements from the ground up.
7. ‘Fashion is highly regulated, strong implementation and accountability drives compliance with human rights and environmental laws’
Megan Doyle — sustainable fashion journalist
The change in 2050
Fashion is highly regulated, strong implementation and accountability drives compliance with human rights and environmental laws, and fashion's supply chains have been untangled to ensure transparency and equity. These restrictions fuel exciting new explorations of creativity and innovation, as well as collaboration between brands and sectors to collectively achieve circularity and due diligence.
The seeds today
A nascent legislation landscape is filling the gaps where fashion was previously unregulated. Long term future-focused leaders are planting the seeds for a better system that will slowly re-write the fashion rulebook.
8. ‘We've fundamentally reorientated the task of clothing the world with the wellbeing of humans and nature as its guide’
Ruth MacGilp — fashion campaigner, Action Speaks Louder
The change in 2050
Fashion has always been a pluriverse of different approaches to the same fundamental human need of getting dressed. But in 2050, the major monopolies of corporate conglomerates and legacy media have faded from power and a rich, multi-scalar ecosystem of regenerative and worker-led alternatives prevail. Growth is no longer the goal of fashion; we've fundamentally reorientated the task of clothing the world with the wellbeing of humans and nature as its guide.
The seeds today
This tapestry of diverse fashion micro-systems is already being prefigured by upcyclers, fashion libraries, repair hubs, clothing cooperatives, social enterprises, artisan collectives, natural fibre projects, secondhand marketplaces, craftivist communities and many more. With meaningful nourishment through policy, these alternatives can be multiplied in different geographic and cultural contexts, rather than just scaled up to fit the capitalist mould.
9. ‘The people and cultures that make [clothing] are celebrated and honoured’
Dr Safia Minney — founder of People Tree, Fashion Declares and Indilisi
The change in 2050
Clothing/fashion production is localised, diverse and regenerative. The people and cultures that make it are celebrated and honoured. Crafting clothing, both new and repair, provides decent work and is fundamental to a post-growth world — it sits respectfully alongside organic, plant-based food production, promoting biodiversity and soil health. Caring is sexy.
The seeds today
The Fashion Declares 5 goals. Collaboration between actors to build a powerful movement. EU regulations are in place, and there is a race to the top. Organic small-scale cotton farming, plant-based leathers, and agricultural waste materials. Carbon, equality and economic literacy. Climate action and social justice has built psychological health, and reparations are paid to exploited communities, and their social and environmental innovations on the climate frontlines are news.
10. ‘There is a limit on how many different designs a brand can offer’
Dr Kate Hobson-Lloyd — sustainability manager at Good On You
The change in 2050
There is some sort of control over the quantities of products made. That is, there is a limit on how many different designs a brand can offer, or the number of individual units which they produce. There are no longer websites that offer hundreds of variations of a black dress, for example.
The seeds today
Some large brands are starting to disclose the numbers of units which they produce each year, and the numbers are staggering. My hope is that this information will help to inform actions that can be taken to limit this.
11. ‘There is a focus on unique and indigenous craft cultures and innovative approaches to using local materials’
Jessica Ouano — sustainability consultant and designer
The change in 2050
The fashion industry has shifted from globalised supply chains to hyper local regenerative supply chains that produce products from farm-to-closet regionally. There is a strong focus on highlighting unique and indigenous craft cultures and innovative approaches to using local materials to create a wide variety of clothing for the local market. This results in a shift from homogeneous fashion to a more diverse fashion industry that celebrates cultures across the globe.
The seeds today
There is a growing movement of farmers, designers, makers, and fashion activists across the globe that support the creation of regional regenerative farm-to-closet fashion and the celebration of indigenous practices and crafts.
12. ‘Garment workers' rights are respected and honoured’
Maggie Zhou — fashion editor, writer and podcaster
The change in 2050
Policy reform, across the world. Garment workers' rights are respected and honoured. From there, manufacturing becomes slower and more considered.
The seeds today
People power and protests that protect garment workers.
13. ‘We no longer rely on irreplaceable forests to make fabrics or packaging’
Pavithra Ramani — strategic lead at Canopy
The change in 2050
Fashion sourcing is circular — materials are kept in use and waste is designed out of the system. We no longer rely on irreplaceable forests to make fabrics or packaging, because we use abundant feedstocks from recycled textiles and agricultural residues. Forests remain standing, helping keep the planet liveable.
The seeds today
The building blocks already exist — innovation, ambition, and a growing need for change across paper packaging and forest-sourced textiles. Canopy is helping bring this to life by convening partners, unlocking leadership, and supporting the development of the systems and infrastructure needed to scale next-gen solutions.
14. ‘We don't view animals as commodities anymore’
Emma Håkansson — founding director of Collective Fashion Justice
The change in 2050
The majority of us don't view animals as commodities anymore, which means skins — anyone's — aren't viewed as materials. The materials we use instead are made with plants, mycelium and microbes, without any plastic.
The seeds today
Innovative materials replacing animal-derived leather exist now but their scale is small due to a lack of investment, which has also slowed progress on ridding stepping-stone innovations of all plastic inputs while improving durability. There is a slow, yawning recognition in fashion that maybe we shouldn't be using animals like they're objects, both for ethical and environmental reasons.
15. ‘People realise we have enough clothes already and with techniques like mending and tailoring, most can last forever’
Kyle Raymond Fitzpatrick — writer and culture analyst at The Trend Report™
The change in 2050
Resale becomes the sale, meaning the "plastics make it possible" approach to cheap and shitty fashion will collapse as people realise that we have enough clothes already and that — when paired with techniques like mending and tailoring — most clothes can last forever. I see this more as specialty fashion persons like a tailor, a cobbler, and others finding their ways back into retail, as consumers build a path back to slower fashion from within the system.
The seeds today
The resale market is going crazy, largely due to young persons understanding the problem of oversupply and overconsumption — and that quality has crashed. As more and more unplug from traditional capitalist systems, this trend is likely to expand in ways that centre "shopping" less as buying a one-time-thing and more a site of sharing, renewal, and rethinking what you have. The seeds are there!
16. ‘Fashion accelerated to the point of exhaustion, and people turned back to something slower, more rooted, and human’
Layla Sargent — founder of The Seam
The change in 2050
By 2050, fashion had accelerated to the point of exhaustion, and people naturally turned back toward something slower, more rooted, and human. Local practices, ie making, repairing, tailoring that were once seen as outdated, quietly became the foundations of a more grounded future. So did the small behaviours that helped us reconnect with the things we own, as we tried to remember, and hold onto, what it really means to be human.
The seeds today
It began with a growing instinct to return to the simple, local acts of looking after what we own. These early habits were the start of a deeper cultural shift toward care, connection, and remembering what matters.
17. ‘By 2050, fashion will be fully traceable and transparent’
Melanie Hughes — founder of THEIA PR
The change in 2050
By 2050, fashion will be fully traceable and transparent. Every citizen will know exactly how and where their clothes were made — right down to the materials, dyes, finishes, and the people behind each garment. This clarity will empower everyone to understand the true impact of what they wear on their health, on the people who make their clothes, and on the planet.
The seeds today
In preparation for the upcoming Digital Product Passport, fashion brands are beginning to collect and assess the environmental and social impact data for their products, which they will be required to share with customers from 2027. This shift will set a new standard for fashion supply chains, moving the industry from longstanding opacity toward a demand for genuine transparency.
18. ‘The truth will be easier to come by’
Nayantara Dutta — head of research at Clean Creatives and freelance journalist
The change in 2050
Climate literacy: The truth will be easier to come by. People will understand the basics of circularity, labor justice and supply chain transparency, and have the data and tools to hold the industry accountable.
The seeds today
Climate disinformation is blocking real action. People know they are being lied to by brands and calling for the media to publish the truth.
19. ‘We’ve finally cut the bullshit, taken action, and shaped an industry made to last’
Sandra Capponi — co-founder of Good On You
The change in 2050
In 2050, fashion is built on truth and respect. Every garment tells the story of the people and places behind it, so we can easily see and cherish its real value. Small local creators, curators, and changemakers thrive alongside global brands, in a culture where ingenuity, diversity, and community are protected and celebrated. We’ve finally cut the bullshit, taken action, and shaped an industry made to last.
The seeds today
Many people care about how their clothes are made and back brands that stand for something good. Big brands are being held accountable, while small makers are showing there's a better way.

